By 2028, 90% of B2B buying will be AI agent intermediated, pushing over $15 trillion of B2B spend through AI agent exchanges. We’ve built entire Go-to-Market (GTM) strategies around winning human stakeholders through rapport, heritage, and what I call "brand poetry." [...]
A leadership inflection point from copilots to autonomous work Enterprise AI has entered its “everywhere, but uneven” phase. In McKinsey & Company’s 2025 global survey, 88% of respondents report “regular AI use” in at least one business function, yet the majority [...]
Introduction Agentic AI – autonomous, decision-making AI “agents” – is no longer experimental. It is becoming the execution layer of customer experience. Enterprises are deploying AI assistants and orchestration engines that can resolve customer requests, personalize interactions, and trigger workflows in [...]
