List of Customer Experience 30 Top Books I read in 2017 & Expected Books for 2018, which I highly recommend –>  Customer Experience, Customer Success & innovation

This article is divided in 5 subjects:

Ricardo Saltz Gulko 2016-2017 Readings:

• Customer Experience and Customer Services
• Customer Success
• Innovation, Design and Sense
• Entrepreneurship and Business
• 2018 The most Expected Customer Experience Books

My 30 2017 top books readings…

Customer Experience and Customer Services

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• Be Amazing or Go Home: Seven Customer Service Habits That Create Confidence with Everyone by Shep Hyken
• Be Like Amazon: Even a Lemonade Stand Can Do It by Bryan Eisenberg and Jeffrey Eisenberg
• Extraordinary Experiences: What Great Retail and Restaurant Brands Do by Denise Lee Yohn
• Customer Experience: What, How and Why Now by Don Peppers
• The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level by Colin Shaw and Ryan Hamilton
• Digital Sense: The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience by Travis Wright and Chris J. Snook
• Red Goldfish: Motivating Sales and Loyalty Through Shared Passion and Purpose by Stan Phelps and Graeme Newell
• What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint by Nicholas J. Webb
• Customer Experiences with Soul: A New Era in Design by Simon Robinson and Maria Moraes Robinson
• Customer Experience Strategy – Design & Implementation: Outgrow your competitors by making your business to business customers happier by Maurice FitzGerald
• The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results by Brent Adamson, Matthew Dixon and Pat Spenner
• The Customer Experience Book: How to design, measure and improve customer experience in your business by Alan Pennington
• ‘The Social Customer Service revolution’ La Rivoluzione del Social Customer Service by Paolo Fabrizio (First Italian Book)
• Customer Experience Rules!: 52 Ways to create a great customer experience by Jeofrey Bean
• Data Driven Marketing: Leverage Data to Increase Sales, Grow Profits, and Land More Customers by Roger Bryan 
• If the Customer’s the Copilot, You’re in the Wrong Seat: Innovative Yet Simple Strategies to Elevate Your Customer’s Experience by Brian Dennis 
• Customer What? The honest and practical guide to customer experience by Ian Golding
• Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller  

Customer Success

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1. Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue by Nick Mehta, Dan Steinman and ‎ Lincoln Murphy
2. Farm Don’t Hunt: The Definitive Guide to Customer Success by Guy Nirpaz and Fernando Pizarro
3. Competing for Customers: Why Delivering Business Outcomes is Critical in the Customer First Revolution by Jeb Dasteel , Amir Hartman and Craig Legrande

Innovation, Design and Sense

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1. Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously by Jeff Gothelf and Josh Seiden
2. Innovation by Design by Thomas Lockwood and Edgar Papke
3. The Power of Nice: How to Conquer the Business World With Kindness by Linda Kaplan Thaler and Robin Koval
4. Mapping Innovation: A Playbook for Navigating a Disruptive Age by Greg Satell
5. Easy to Use 2.0: User Experience in Agile Development for Enterprise Software by Sean Van Tyne
6. Co-Create: How Your Business Will Profit from Innovative and Strategic Collaboration by David Nour
7. IoT Inc.: How Your Company Can Use the Internet of Things to Win in the Outcome Economy by Bruce Sinclair

Entrepreneurship and Business

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1. Ego Is the Enemy by Ryan Holiday
2. Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive by Dorie Clark
3. Reclaiming Conversation: The Power of Talk in a Digital Age by Sherry Turkle

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The 2018 List of Customer Experience and Services Expected Eglobalis book list

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1. Fusion: How Integrating Brand and Culture Powers the World’s Greatest Companies by Denise Lee Yohn
2. Growth IQ: Get Smarter About Building Your Company’s Future by Tiffani Bova
3. Next is Now by Lior Arussy
4. When Customers Win, Nobody Loses! By Gerry Brown Book is expected during 2018!
5. Shep Hyken New Book is expected during 2018!
6. Red Goldfish by Stan Phelps is coming soon.
7. Put Your Customer Second by James Dodkins
8. The XIQ Factor – Services, Customer Experience and Real Innovation, my first book is coming during 2018 second semester. Connect with us and stay  up-to-date here Ricardo Saltz Gulko
9. Revealing the Invisible: How Our Hidden Behaviors Are Becoming the Most Valuable Commodity of the 21st Century by Thomas Koulopoulos and George Achillias

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 and Always read great books!